Sales of Poor Boy’s Baits’ New Lure Dye Benefit Future Fisherman Foundation

LITTLE ROCK, Ark. (March 24, 2010)—With spring fishing season getting underway, many anglers are stocking their tackle boxes and getting out on the water. The Future Fisherman Foundation (F3) encourages fishing enthusiasts making purchases to patronize companies that support F3’s important youth angling programs such as Hooked On Fishing Not On Drugs and Physh Ed.

o'neill's outdoor legion

One such company is Poor Boy’s Baits, a family-owned business in LaGrange, Indiana, that sells a wide variety of quality fishing products. To show their support for the Foundation’s youth education programs, owners Shawn and Kim Straley have formed a partnership that will help fund F3’s work. Each time anglers purchase a bottle of Poor Boy’s Baits’ popular new lure dye, the Straleys will donate 20 cents to F3.

Poor Boy’s Lure Dye is non-scented and odor disappears when dry. Use it to dye worm tails, craw claws, hoola skirts or even whole baits to get just the right color. The dye comes in six hot fish-catching colors: watermelon, green pumpkin, black, red, orange and chartreuse. Buyers have the satisfaction of knowing that part of the purchase price from the sale of every bottle will help ensure the future of fishing.

“Through programs like Hooked On Fishing Not On Drugs, the Future Fisherman Foundation exposes America’s young people to the positive values of fishing,” said Shawn Straley. “We wholeheartedly support those efforts and wanted to show that through this partnership.

“Since its inception in 1986, the Future Fisherman Foundation has provided fishing education programs for more than 1 million children nationwide,” said F3 executive director Keith Sutton. “This wouldn’t be possible, however, without the generous support of companies like Poor Boy’s Baits and the customers who buy their products.We’re proud to include them among our partners.”

For more information on Poor Boy’s Lure Dye, or to order on-line with a credit card or PayPal, visit For telephone orders, call 800-925-9088.